Turn Traffic Into Revenue, Not Regret.
Paid Ads
At iSonic Digital, we don’t run ads just to “get you clicks.” Clicks don’t pay the bills — conversions do. Our paid ads model is built from the ground up for one thing: predictable, profitable growth.
80+ 5 Star Google Reviews
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Meta and Google Ads Retainer Services with a Local Brisbane Agency
Paid Ads That Actually Perform
While other agencies focus on fluffy impressions and clever slogans, we zero in on what really matters.
Whether you’re running Meta Ads to build awareness or Google Ads to capture bottom-of-funnel demand, our approach is always the same:
Track every dollar. Measure every outcome. Optimise for profit.
This isn’t box-ticking PPC. This is paid advertising at a higher level — where every part of the campaign is tied to real metrics, real funnel stages, and real business outcomes.
Our Experience
5 Star Google Reviews
Trusted by Australian businesses
“What a fabulous company to deal with! Excellent customer service skills, complete transparency and openness with interactions and information, I would highly recommend iSonic to anyone looking for a business in this area who genuinely care about your business and the results you are wanting to achieve.”
– Brooke. BLJ In-Situ Solutions.
“iSonic – absolutely amazing at creating and delivering an e-commerce website for my clothing business that is not only user-friendly but up-to-date and easy to use for the client. I 100% back iSonic and fully recommend if you are looking to update your website, then this business is the one you should be contacting first.“
– Debbie. Country Certified.
“As a business based in the USA, even all the way across the world iSonic was a pleasure to work with. They are a really professional team for website design with a great understanding of technical issues. All the communications from Matt were very clear throughout the project, and they completed the work quickly and on budget.”
– Mario. Kohana Media.
“The iSonic team has done an outstanding job rebuilding our website. The team is so easy to work with and proactively puts forth recommendations for improvements. iSonic brings a HUGE amount of support to our business, and we truly recommend them to anyone looking to improve their website or SEO.”
– Craig. Park Furniture Australia.
“I can’t thank Emma and the team at iSonic enough for delivering a website beyond my expectations. I had some very specific requirements, and from beginning to end nothing was too difficult for them. They are very knowledgeable and up to date with current practices. Love your work guys!”
– Brett. Guarded Security.
“Our company has been working with iSonic since 2015 for all things web related. The iSonic team have always been professional, friendly, reliable, and go above and beyond on deliverables. It’s uncommon to find an agency that provides continued support the way iSonic does. We feel it’s a true partnership and not just transactional. Thank you for being a great agency.“
– Estelle. Smoke Alarm Solutions.
“The iSonic team were great to work with! They were so helpful in designing the perfect website that our business envisioned. We are very appreciative that they supported us in gaining a small business grant to upgrade our website and allow local customers to find us more easily!”
– Elisha. Scottvale Health Club.



Not Just Clicks. Growth.
Clicks are cheap. Growth takes strategy. That’s where we come in.
Paid ads can be a black hole if you don’t know what you’re doing. That’s why we treat your campaigns like we’d treat our own: with a performance-first mindset, ruthless optimisation, and a refusal to waste budget on anything that doesn’t move the needle.
From day one, we:
- Define your unit economics
- Build precise tracking pipelines
- Map campaigns to the full buyer journey
- Write ad copy that converts, not just attracts
- Adjust landing pages to maximise performance
- Refine your offers to fit the market
Every campaign we launch is backed by data, sharpened by experience, and measured by what matters: growth.
If you’re ready to stop “just running ads” and start building an acquisition system that scales — we’re your team.
Paid ads aren’t a checkbox. They’re a business growth engine — when done right.
We focus on outcomes, not vanity metrics. Every dollar is tracked, every outcome measured. Whether we’re scaling Meta Ads or optimising Google Ads, everything we do is tied back to one thing: your bottom line.

Unit Economics First
Before we touch a campaign, we do the maths.
We ask: “How much should you actually be spending?”
And we calculate it: Jobs per Month ÷ Lead-to-Close Rate ÷ Website Conversion Rate x Avg CPC = Minimum Monthly Ad Spend
If the maths doesn’t stack up, we’ll tell you — honestly.
We’re not here to sell you hope. We’re here to build something sustainable.
Once your campaign is live, we run a 10-part Unit Economics Report that gives us razor-sharp clarity on CPA, CAC, margins, and payback periods — all baked into your bidding and creative strategies.

Tracking is a Core Service
No tracking = no visibility. And yet, most ad accounts are flying blind.
We implement:
- UTMs, GCLIDs, server-side GTM
- GA4 & offline conversions
- CRM + pipeline integration
Tracking isn’t extra — it’s baseline. It’s the foundation that keeps your ads performing not just today, but 10 years from now.

Funnel Mapping That Works
We build campaigns mapped to your buyer’s intent — not just your product list.
From TOF (awareness) to BOF (purchase), we align:
- Keywords
- Audiences
- Competitor insights
- Funnel stage-specific messaging
This applies across Google Search, PMAX, YouTube, Meta Ads, and more. Fast-and-loose ads die quickly. Our funnel-led strategy lasts.

Creative & Copy Discipline
We’ve tested hundreds of thousands of ads. We know what works.
- Ad copy is tailored to intent, funnel stage, and buyer psychology
- We don’t rely on auto-generated RSAs or lazy PMAX setups
- Meta Ads are structured to test, learn, and convert
We’re currently building out more creative firepower — but for now, copy is our secret weapon.

Landing Pages Built to Convert
Ads don’t work if your landing page is broken.
With over 20 years of web experience, we know how to make pages convert. We apply CRO principles to tighten forms, rework messaging, and clean up the UX — even if we didn’t build the page ourselves.
Good ads need great landing pages. We make sure you’ve got both.

Offer Creation & Market Fit
Sometimes the issue isn’t the ads — it’s the offer.
If we notice low engagement, we don’t just tweak bids — we help you refine your message, reposition your value, and hit the pain points that matter.
It’s not just about getting attention — it’s about getting action.

Performance Playbooks
Your account is managed with:
- Daily performance checks
- Smart pacing scripts
- Campaign audits
- Quarterly strategy resets
Everything is logged. Everything is deliberate. Everything is designed to scale.
We don’t rely on gut feelings or “what worked last time.” Every campaign decision — from keyword bids to audience targeting to budget allocation — is driven by live performance data.
We set clear benchmarks, monitor pacing daily, and use custom reporting dashboards to surface exactly what’s working (and what’s not).
You’ll never be left in the dark — we walk you through:
- What we’re testing
- Why we’re testing it
- What results we’re seeing
- How we’re responding to that data
This isn’t guess-and-check marketing. This is precision decision-making, powered by data and built to grow with you.



If you’re looking for a team that:
- Tracks every dollar
- Optimises for profit, not just traffic
- Understands unit economics
- Cares about your ROI as much as you do
…you’re in the right place.
Ready to build a paid ads engine that works as hard as you do?
👉 Talk to us about a customised ads strategy that supports real business growth.
FAQs
Our Paid Ads retainers cover everything from strategy to execution:
- Campaign setup & strategy
- Ad copywriting and creative guidance
- Audience and keyword research
- Funnel mapping (TOF/MOF/BOF)
- Ongoing optimisation and reporting
- Full tracking setup: GA4, GTM, UTM, server-side, CRM integrations
- Performance reviews and quarterly resets
We work across Google Ads (Search, PMAX, YouTube) and Meta Ads (Facebook & Instagram) — tying every campaign to your business goals.
We’re not here to run ads and cross our fingers. We focus on:
- Unit economics: CPA, CAC, LTV, margins
- Real tracking infrastructure: no guessing, no fluff
- Creative discipline: every ad tailored to intent and funnel stage
- Offer testing: if your offer isn’t converting, we’ll help reposition it
- CRO-informed optimisations: we apply web UX/CRO principles to make every click count
Simply put — we optimise for business outcomes, not vanity metrics.
Not always. It depends on your product, market, and goals.
Google Ads are perfect for high-intent users actively searching for a solution.
Meta Ads excel at capturing attention, building awareness, and warming up cold audiences.
We’ll help you decide where to start — or how to structure a dual-platform strategy that makes sense for your funnel.
We calculate this using your actual business metrics — not guesswork.
We look at:
- Jobs per month / sales targets
- Lead-to-close rate
- Website conversion rate
- Industry average CPC
From that, we calculate your Minimum Viable Ad Spend — the amount needed to give your campaigns room to breathe and convert. If the numbers don’t add up, we’ll be honest with you.
We don’t offer full CRO or landing page design as a standalone service, but we absolutely shape and advise on the pages your ads point to.
We review your landing page for:
- UX best practices
- Page speed
- Messaging match
- CTA structure
- Mobile performance
If your page is weak, your ads will underperform — we’ll help you fix that.
That depends on your industry, budget, and funnel complexity — but typically:
- Initial data learning phase: 2–4 weeks
- First optimisations + lead flow: 30–60 days
- Scaling opportunities: 90+ days
We’re not here to rush out bad results — we build strong campaign foundations that get better over time.
We manage:
- Google Ads (Search, Performance Max, YouTube)
- Meta Ads (Facebook & Instagram)
We’ll be expanding into other platforms, but our strength lies in precision Google and Meta performance.