The iSonic Digital team devised a comprehensive strategy to develop a custom website that aligned with Excel Concrete’s objectives.
The website needed to effectively showcase Excel Concrete’s various product types, including ready-mix concrete, exposed concrete, and eco-friendly solutions. Each product had to be detailed with product-specific information, highlighting its unique features and benefits. The project portfolio was thoughtfully designed to highlight Excel Concrete’s successful projects, building credibility and showcasing their expertise in the industry.
A custom-coded concrete calculator tool also needed to be successfully integrated into the website design. The calculator functionality would support users inputting project shape and size dimensions and allow them to obtain precise concrete quantity estimates. Every aspect of the website needed to meet the client’s objectives while also providing an intuitive and user-friendly interface for users to easily find the desired information.