The partnership between iSonic Digital and David Reid Homes resulted in a visually captivating website design that supported custom functionalities. A clean and elegant design, coupled with stunning visuals, helped to bring the custom home designs to life, leaving a lasting impression on visitors. We integrated innovative CSS animations, including parallax effects and responsive drawing elements, to add movement and dynamism to the user experience. With engaging visuals paired with a user-centred design approach, this website enables seamless navigation and easy access to key information. This includes the custom-built house plans library showcasing all of the house plans David Reid Homes and their franchisees offer. The user-friendly filtering system allowed users to sort plans by custom categories, facilitating an effortless search for their dream home. This system proved valuable, enabling potential clients to explore the diverse range of luxury home designs efficiently.
For this national franchise, we balanced maintaining consistent branding and showcasing each franchise’s unique identity by developing individual websites with a common visual identity. The tailored approach highlighted individual locations’ personalised services and offerings while reinforcing the strong and reputable David Reid Homes brand.
The website’s success contributed significantly to David Reid Homes’ growth and further solidified its position as a leader in the custom home market. The enhanced online presence attracted a broader audience of potential clients, resulting in increased inquiries and business opportunities for the company and its franchise partners.